Qlik Open and Click Analysis

The Open/Click Analysis displays:

• A graph of the number of opens and clicks by hour.
• A table of the number of opens and clicks by day.
• A heatmap for the number of opens for a given hour of a given day.
  • Darker shading indicates more opens.
• A heatmap for the number of clicks for a given hour of a given day.
  • Darker shading indicates more clicks.

Tip: hover over a data set, e.g. a month along the x-axis or a square in the heatmap, for details on clicks and opens.